EkoBuzz the leading self service email and mobile marketing campaign service, announced today that they have joined the Mobile Marketing Association (MMA). The Mobile Search Committee was established to develop common business models, operating procedures and technology interfaces that help operators offer an integrated, carrier branded mobile experience to their subscribers. The committee also helps content providers monetize their opportunities in the mobile ecosystem.

“We are delighted to be a part of the MMA to be a part of the mobile community and to help foster collaboration among the key players in the mobile community,” said Kriti Jaising, Chief Marketing Officer at EkoBuzz. “Having built our mobile marketing campaign technology from the ground up for mobile, EkoBuzz offers a simple yet stylish mobile campaign solution and enables our customers to have a unique insight into reporting and tracking of mobile campaigns.”

The Mobile Marketing Association (MMA) is the premier global association that strives to stimulate the growth of mobile marketing and its associated technologies.

Mobile Advertising, mobile marketing association, mobile marketing campaigns