If you haven’t already read this link then you will be confused by the second half of the EkoBuzz email template editor program.
If you’re like me, you probably hate receiving mail addressed to “Mr. X or current resident”. Seeing those makes me wonder what has happened to that infamous personal touch a company tries to establish with each customer or subscriber. An innocent looking ‘insert a pin’ button is that personal touch that is so often missing in our laundry list of electronic mail. Clicking this button opens up a choice box with a selection that you can use anywhere in your email to ensure your recipients that you are talking to them.
Clicking a pin name will insert the code into the text box you are editing. So when we chose ‘First Name’ pin, the ‘$first_name’ code was inserted into the block. When we ask Echo to send our message to a list of contacts, it will replace ‘$first_name’ with every contact’s first name making our message personalized for every one of our recipients.

In only 15 minutes you can be looking at a sophisticated but casual personalized newsletter worthy to be in any mailbox located within boundaries of this universe.

After you complete your first email template you may be interested in turning your attention to the ‘Design from Scratch’ option. Though less colorful, the more artistic may enjoy their own creation the best when it is put together from scratch on their own. You can finally explore the outskirts of our creativity, and produce a masterpiece of an email. Seriously, we were almost there – the design layout, color scheme, text font and face, sample images position and size were exactly what we needed; all that was left there to do was to put what we had in mind down in words, replace sample images with those of our choice, and sprinkle the text with a few links to make our email interactive.

Now that you have read my mini tutorial, I encourage you to try EkoBuzz for yourself and post any questions or comments.